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The Merchants of Cool
A documentary on the marketing of pop culture to Teenagers.
7.5
Score
10 votes
“How businesses market to American teenagers, and the effect they have together on popular culture.”
Cast
Want the deep dive?
Editorial context, craft details, and films that share its DNA.
Further watching
- Feb 27, 2001
- 55m
- English
- Barak Goodman
- Rachel Dretzin
- Released
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